Generative AI Content Platform for Marketing Agency
A digital marketing agency was spending 70% of production time on content creation, limiting scalability and increasing client costs.
Team
5 engineers + 2 ML specialists
Timeline
12 weeks end-to-end
Client
Digital Marketing Agency
Outcomes Delivered
4×
Content Production Speed Increase
35%
Content Production Cost Reduction
94%
Client Brand Consistency Score
How we delivered it
Fine-tuned a large language model on each client's brand voice guidelines, past content, and style guides to ensure brand-consistent output.
Built a multi-format content generation pipeline supporting long-form blog posts, social media copy, email campaigns, and ad copy from a single brief.
Implemented a human review workflow where generated content is routed to a human editor before client delivery, maintaining quality standards.
Developed a brand consistency scoring model that rates generated content against brand guidelines before it reaches the review queue.
Delivered a content performance analytics dashboard that tracks which AI-generated content formats drive the highest engagement across clients.
What we built
Built a generative AI content platform with brand-voice fine-tuning, multi-format output (copy, images, social posts), and human review workflow.
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