1. Introduction
Digital Prizm Pvt. Ltd. ("Digital Prizm", "we", "our", or "us") is committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at digitalprizm.net or engage with our services.
Please read this policy carefully. If you disagree with its terms, please discontinue use of our site. We reserve the right to make changes to this policy at any time. We will notify you of significant changes by updating the "Last updated" date at the top of this page.
2. Information We Collect
We collect information in the following ways:
2.1 Information You Provide Directly
- Contact and inquiry data — name, email address, phone number, company name, and the content of messages you send via our contact forms or email.
- Account data — if you create an account on our platform, we collect login credentials and profile information.
- Project and engagement data — information you share during discovery calls, project scoping, or ongoing engagements.
2.2 Information Collected Automatically
- Log data — IP address, browser type, operating system, referring URLs, pages visited, and timestamps.
- Device data — hardware model, operating system version, unique device identifiers.
- Usage data — how you interact with our website, including clicks, scroll depth, and session duration.
- Cookies and tracking technologies — see our Cookie Policy for full details.
2.3 Information from Third Parties
We may receive information about you from third-party partners, including analytics providers, advertising networks, and business partners, in accordance with their own privacy policies.
3. How We Use Your Information
We use the information we collect to:
- Respond to your inquiries and provide the services you request.
- Send administrative communications, including confirmations, technical notices, and security alerts.
- Send marketing communications where you have opted in or where we have a legitimate interest.
- Improve, personalise, and expand our website and service offerings.
- Monitor and analyse usage trends to improve user experience.
- Detect, prevent, and address technical issues, fraud, and security incidents.
- Comply with legal obligations and enforce our agreements.
4. Legal Basis for Processing (GDPR)
If you are located in the European Economic Area, we process your personal data on the following legal bases:
- Contract performance — processing necessary to fulfil a contract with you or to take pre-contractual steps.
- Legitimate interests — processing necessary for our legitimate business interests, provided those interests are not overridden by your rights.
- Consent — where you have given explicit consent, such as for marketing emails or non-essential cookies.
- Legal obligation — processing necessary to comply with applicable law.
5. Sharing Your Information
We do not sell, trade, or rent your personal information to third parties. We may share your information with:
- Service providers — third-party vendors who assist us in operating our website and delivering services (e.g., cloud hosting, email delivery, analytics). These providers are contractually bound to handle data securely and only for the purposes we specify.
- Business partners — where you have engaged us in a project that involves a third-party technology partner, and you have been informed of such sharing.
- Legal authorities — where required by law, court order, or governmental authority.
- Business transfers — in connection with a merger, acquisition, or sale of assets, provided the acquiring entity agrees to honour this policy.
6. Data Retention
We retain personal data for as long as necessary to fulfil the purposes outlined in this policy, unless a longer retention period is required or permitted by law. Specifically:
- Contact and inquiry data is retained for up to 3 years from last contact.
- Project and engagement data is retained for up to 7 years for legal and accounting purposes.
- Website analytics data is retained for up to 26 months.
When data is no longer needed, we securely delete or anonymise it.
7. Your Rights
Depending on your jurisdiction, you may have the following rights regarding your personal data:
- Access — the right to request a copy of the personal data we hold about you.
- Rectification — the right to request correction of inaccurate or incomplete data.
- Erasure — the right to request deletion of your personal data ("right to be forgotten").
- Restriction — the right to request that we restrict processing of your data in certain circumstances.
- Portability — the right to receive your data in a structured, machine-readable format.
- Objection — the right to object to processing based on legitimate interests or for direct marketing.
- Withdraw consent — the right to withdraw consent at any time where processing is based on consent.
To exercise any of these rights, please contact us at [email protected]. We will respond within 30 days.
8. Security
We implement industry-standard technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These include TLS encryption in transit, AES-256 encryption at rest, access controls, and regular security audits. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
9. International Transfers
Digital Prizm operates from India and may transfer your data to servers located in other countries, including the United States and European Union. Where we transfer data outside the EEA, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses approved by the European Commission.
10. Jurisdiction-Specific Rights
10.1 United States — California Consumer Privacy Act (CCPA)
If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA):
- Right to Know: You may request that we disclose the categories and specific pieces of personal information we have collected about you, the sources of that information, our business purpose for collecting it, and the categories of third parties with whom we share it.
- Right to Delete: You may request deletion of personal information we have collected from you, subject to certain exceptions.
- Right to Correct: You may request correction of inaccurate personal information we maintain about you.
- Right to Opt-Out of Sale/Sharing: We do not sell or share personal information for cross-context behavioural advertising.
- Right to Non-Discrimination: We will not discriminate against you for exercising your CCPA rights.
To exercise these rights, please contact us at [email protected]. We will respond to verifiable consumer requests within 45 days.
10.2 Bangladesh — Personal Data Protection Ordinance (PDPO)
For individuals located in Bangladesh, we process your personal data in accordance with applicable Bangladeshi data protection law. As a data controller, Digital Prizm Pvt. Ltd. is responsible for ensuring that your data is processed lawfully, fairly, and transparently.
You have the right to:
- Access personal data we hold about you.
- Request correction of inaccurate or incomplete data.
- Object to processing carried out on the basis of legitimate interests.
- Withdraw consent where processing is based on consent.
To exercise these rights, please contact our Data Privacy Officer at [email protected].
11. Children's Privacy
Our website and services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us immediately and we will delete it.
12. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies before providing any personal information.
13. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy, please contact:
Ready to build your next platform? Get a free technical assessment →